by Jen Brauer | Jan 2, 2024 | content development, Digital Marketing, modmar creative consultants, social media management
In the ever-evolving world of digital marketing, finding the right influencers to promote your brand has become crucial. While mega-celebrities and macro-influencers have their place in the industry, a new trend has emerged – the rise of micro-influencers. These...
by Jen Brauer | Jan 1, 2024 | content development, Digital Marketing, modmar creative consultants, social media management
Influencer marketing has taken the digital world by storm in recent years, with countless brands turning to social media personalities to promote their products and services. While this form of advertising can be highly effective, it also has a dark side that often...
by Jen Brauer | Oct 25, 2017 | content development, Digital Marketing, modmar creative consultants
From sending out reminder emails when a visitor places an item in their cart without checking out to passing along alerts of upcoming specials, there are many ways automated emails can facilitate customer interactions. Email marketing automation takes some of the risk...
by Jen Brauer | Aug 8, 2017 | content development, Digital Marketing, modmar creative consultants
Marketing has often been defined as the process of moving products or services to the ultimate consumers. In other words, it’s a systematic way of acquiring potential customers, converting them to regular buyers and maintaining them. That’s why it is...
by Jen Brauer | Feb 28, 2017 | content development, modmar creative consultants, social media management
There is no doubt that the use of blogging and social media platforms can substantially increase your website’s traffic. Unlike paying for ads, inbound marketing is designed to cultivate a clientele that is already interested in your products or services. By focusing...
by Jen Brauer | Feb 20, 2017 | content development, modmar creative consultants
While YouTube has more than 4 billion views every single day, businesses still don’t put a lot of their budget into creating videos. Videos are searchable, and after Google, YouTube is the biggest search engine on the Internet. Even if you’re not using...
